Engineering 101

World’s Largest Electronics, Lighting Marketplaces Open in October

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As the peak sourcing season begins, the Hong Kong Trade Development Council (HKTDC) is organizing several large-scale trade fairs this month including the HKTDC Hong Kong Electronics Fair (Autumn Edition), electronicAsia, which is jointly organized by the HKTDC and MMI Asia Pte, the HKTDC Hong Kong International Lighting Fair (Autumn Edition) and the HKTDC Hong Kong International Outdoor and Tech Light Expo.

At a press conference, the organizers revealed the latest technology trends and fair highlights, showcasing some of the latest products and technologies ranging from mixed-reality (MR) glasses to a smart walking stick device and a smart bulb converter.

“The four upcoming fairs have attracted about 7,430 exhibitors in total, a figure on a par with last year, showing that the recent social unrest in Hong Kong has not affected global exhibitors’ confidence in relation to attending trade fairs in the city, and that Hong Kong remains attractive as a global marketplace,” said Benjamin Chau, HKTDC Acting Executive Director.

“As new tariffs put additional pressure on the export performance of electronics manufacturers, we are actively helping SMEs to accelerate their expansion into emerging markets such as Association of Southeast Asian Nations (ASEAN) countries to diversify risk amid the escalating Sino-US trade friction.”

Forming what claims to be the world’s largest electronics marketplace, the Hong Kong Electronics Fair (Autumn Edition) and electronicAsia will run concurrently at the Hong Kong Convention and Exhibition Center (HKCEC) from 13th to 16th October, attracting about 4,300 exhibitors from 23 countries and regions.

Highlights at the Autumn Electronics Fair include the Tech Hall, which will feature the new AI & Voice Recognition zone in response to the latest artificial intelligence (AI) trends, highlighting products such as earphones that feature simultaneous interpretation capabilities in 30 languages. Other thematic zones in the Tech Hall include Robotics & Unmanned Tech, 3D Printing, Smart Tech, Virtual Reality and the Startup zone. The latter will feature about 120 startups from eight countries and regions to showcase their innovative ideas and award-winning products.

Another highlight of the fair, the Hall of Fame will gather more than 560 renowned international brands, including SKROSS, Laica and ODOYO, to present a wide range of the latest electronic products and technologies.

In response to the huge opportunities presented by the 5G era, the HKTDC and the Hong Kong Electronics & Technologies Association will co-organize the Symposium on Innovation & Technology on 14 October. Under the theme ‘Intelligent Connectivity: 5G and Beyond’, speakers from several major technology companies – including ASTRI, China Mobile, Google, HKT, imec, KeySight Technologies, Nokia, NVIDIA and PwC – will examine the latest developments and applications of 5G technology.

Held concurrently with the Autumn Electronics Fair, electronicAsia creates a platform for suppliers of electronic components and production technologies to showcase their products to international buyers. Featured zones include Wireless and Sensor Technologies, where sensor technologies for smart devices and robotics will be showcased, and Power Supplies, which will present various types of batteries, accessories, solar photovoltaic components and technologies. Other thematic zones include Printed Circuit Board & EMS, World of Display Technology, Electronic Components and Keyboards & Switches.

The seminar ‘Blockchain in Industrial IoT – The Next Big Thing?’ will be held on the first day of the fair (13 October), with experts and representatives from tech corporations discussing blockchain applications in areas such as smart city development, real estate development and building management.

The Hong Kong Electronic Forum on 15th October will feature representatives from German robotic programming company Wandelbots, Hong Kong semiconductor specialist Solomon Systech, and LED monitor producer Deepsky, to discuss topics such as microelectronics and smart manufacturing. The Product Presentation by Electronic Industries Award 2019 Winners will be held on the same day with the winners promoting Hong Kong’s innovative technologies and creative design to international buyers.

The Hong Kong International Lighting Fair (Autumn Edition) will be staged from 27th to 30th October at the HKCEC while the Hong Kong International Outdoor and Tech Light Expo will run from 29th October to 1st November at AsiaWorld-Expo. The twin fairs have attracted some 3,100 exhibitors in 2019 to form the world’s largest lighting marketplace.

Fueled by the rise of smart lighting and IoT (the Internet of Things), the Autumn Lighting Fair will present a wide array of lighting products for smart living from many renowned international brands at the Connected Living, Smart Home zone. Among the exhibitors will be OSRAM, Prosperity Group, Opple, Panasonic and PHILIPS, a strategic partnership between Tmall Genie, Jingxun Software and Bright Power Semiconductor, and Broadline, a strategic partner of Baidu.

The reputed Hall of Aurora will feature around 650 famous lighting brands, including BJB and MEGAMAN from Germany, LEDUS and WiZ from Hong Kong, and Samsung from Korea. One of the exhibitors will showcase a converter that turns normal light bulbs into smart light bulbs, where the brightness can be adjusted using Bluetooth, a mobile app or sound activation.

Another exhibitor will showcase a connected lighting system through which users can control the lighting environment using a dedicated smart phone or tablet app via a WiFi network, as well as controlling brightness in traditional power switches through an add-on device.

The spotlighted zone at the International Outdoor and Tech Light Expo – Exterior Lighting Solutions and Systems – will present a broad range of the latest smart lighting products, including the L-Column, an intelligent lighting column produced by a first-time exhibitor from Thailand. The product can provide various technical options to adapt to different system configurations, offering a highly flexible smart city and public lighting solution. Other thematic zones include Outdoor & Public Lighting, Technical & Professional Lighting, Outdoor Advertising Lighting and Horticultural Lighting.

Close to 20 exciting and informative events will be organized during the twin lighting fairs. ‘The Ecosystem of Connected Living’ forum on 27th and 28th October will feature representatives from leading industry players including Alibaba, Opple, Panasonic and TCL, who will share the latest developments and trends for smart household lighting.

At the International Outdoor and Tech Light Expo, the ‘Luminaires Beyond Illumination: What’s the Next Move in Smart City?’ seminar will feature experts from Fonda Technology and Tecnon Smart Display to talk about the development of smart lighting and the opportunities it presents in terms of smart city development.

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