Dominos Pizza unveils its newest delivery car with a built-in oven

By Editorial Team Last updated Nov 3, 2017

In an attempt to upgrade the way your pizzas are delivered, Dominos Pizza has just released a new vehicle to transport them— and this one has a built in oven so your pizzas stay fresh and warm.

The DXP or Delivery ExPert as the vehicle is called, was constructed by refining a Chevy Spark. The oven is located ion the side of the car near the trunk, so when the delivery driver arrives at your home, they can just pull the pizzas out of the oven, ensuring piping hot freshness.

The company is starting with 100 test vehicles, donned in red and blue paint and plans to address 25 major cities including Boston, Dallas, Detroit, Houston, New Orleans and Seattle.

Dominos is working with Roush Enterprises, the same company that’s working on Google’s self-driving cars, to re-purpose Chevy Spark models for the project. Chevrolet dealers also will be trained to maintain the pizza vehicles.

The design and production of the Domino’s DXP took over three years and began with a five-stage crowdsourcing competition hosted by Local Motors, on the company’s open innovation platform called Open IO.

The Domino’s Ultimate Delivery Vehicle Challenge fielded 385 entries from designers around the world. Then, Roush and former GM R&D executive Kenneth R. Baker adapted the concept and worked closely with Domino’s to transform the Chevy Spark into a delivery vehicle for pizza and other menu items.

Dominos Pizza provided us with some fun facts about the vehicle:

The Domino’s-branded illuminated warming oven located behind the driver’s door and storage areas are designed for easy loading and unloading of pizzas and other menu items. The warming oven can hold two Heatwave™ bags and is quickly accessible to drivers with the touch of a key fob.

The interior of the DXP includes both front and rear storage areas and features a non-slip, easy-to-clean surface to stabilize items during delivery. The car has been reconfigured with all but the driver’s seat removed, allowing the DXP to hold large orders for schools, businesses and special events as well as home delivery. The DXP has the capacity to accommodate up to 80 pizzas, along with Domino’s other menu items including salads, wings and 2-liter bottles of soda.

The DXP comes equipped with a puddle light projecting the Domino’s logo on the ground. The front fascia displays the Domino’s logo, and the side panel displays the reflective graphic of the Domino’s brand. Other details include hubcaps with the Domino’s logo and the recognizable illuminated Domino’s car topper.

The Insurance Institute for Highway Safety (IIHS) named the DXP’s base vehicle, the Chevrolet Spark, a 2015 Top Safety Pick in its minicar segment. With an outstanding combination of the latest safety and technology features, drivers can feel confident with the DXP’s protection in case of an emergency.

To keep the DXP vehicles in top operating condition, Chevrolet dealers in the cities where DXP vehicles are being launched have been trained to service the DXPs.

The DXP comes equipped with the OnStar® navigation system. The OnStar navigation system will help drivers stay on course with turn-by-turn directions and connections to 9-1-1 in case of emergency.