Engineering 101

Growing Demand for Mobile Augmented Reality Market

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The global mobile augmented reality market is expected to reach $151.81 billion by 2026, growing by 48.7% annually over 2020 to 2026 despite the impact of COVID-19. Higher adoption of mobile augmented reality technology in Healthcare sector is driving the growth of the augmented reality market in the healthcare industry.

Also higher penetration of smartphones and tablets and increasing application of augmented reality in new sectors such as tourism and e-commerce, drives the mobile augmented reality market.

Segmentation

Based on technology, the global market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Marker-based MAR

  • Passive Marker
  • Active Marker

Markerless MAR

  • Model-based Tracking
  • Image-based Processing

Based on mobile device, the global market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

  • Smartphones
  • Tablets
  • Personal Digital Assistants (PDAs) and Handheld Game Consoles
  • Smart Glasses and Wearables

Based on industry vertical, the global market is segmented into the following sub-markets with annual revenue for 2015 to 2026 (historical and forecast) included in each section.

  • Gaming
  • Entertainment & Media
  • Aerospace & Defense
  • Healthcare
  • Education & E-learning
  • Manufacturing
  • Retail & E-commerce
  • Other Verticals

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